The 'broken' shopper marketing industry
22/02/2018
Every year Greek CPG companies and retailers spend almost 1 billion Euros in shopper marketing campaigns, via offers, co...
22/02/2018
Every year Greek CPG companies and retailers spend almost 1 billion Euros in shopper marketing campaigns, via offers, co...
21/02/2018
CPG brands and retailers face a very interesting paradox the last couple of decades. They face an accelerated digitizati...